Summary
- The Story Foundation announced a collaboration between the SF franchise 'Emergence' and the global agency WME.
- This collaboration supports next-generation content creation encompassing AI and blockchain through the Incention platform.
- WME will support Emergence from content planning to distribution and pursue expansion into various formats.

The Story Foundation, a non-profit organization for the development of global IP blockchain, announced on the 7th that the SF franchise 'Emergence' has entered into a strategic partnership with the global entertainment agency WME (William Morris Endeavor).
Emergence is operated by the next-generation storytelling platform 'Incention', which integrates AI, blockchain, and fan-participatory content creation. Incention is designed to organically expand the franchise through collaboration and co-creation between fans and creators, operating on the Story blockchain to enable the protection, sharing, and monetization of intellectual property (IP).
Through this collaboration, WME plans to provide comprehensive support from content planning to distribution for Emergence, and the two companies will pursue expansion into various formats such as comics, TV series, and games. World-renowned writer and producer David S. Goyer, who created Emergence, plans to present an evolved immersive auditory experience by combining fan-participatory interactive storytelling in this project. Fans can participate as co-creators who directly build and expand the universe using Incention's AI-based creative collaboration tool 'Atlas'.
Andrea Muttoni, Director of the Story Foundation, said, "The collaboration between Emergence and WME is a representative case of realizing the potential of the Story blockchain," and added, "Story will continue to fundamentally redefine the way content is produced and distributed through cases like Emergence, ensuring that creators and fans receive their rightful rights and exert influence in the global market."
Chase Rosenblatt, CEO and co-founder of Incention, also stated, "Emergence is a culmination of the next-generation creative model encompassing AI-based storytelling, interactive universe building, and fan-driven content," and added, "Through this collaboration with WME, we will begin the full-scale expansion of the franchise into various formats targeting the global market."
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