Bithumb Collaborates with Electric Bicycle Brand GCOO for Event

Uk Jin

Summary

  • Bithumb announced that it aims to increase brand awareness of the cryptocurrency exchange through a collaboration event with GCOO.
  • Event participants can receive tradable KRW coupons through accumulated points and have a chance to receive Bitcoin by riding specific bicycles.
  • Moon Sun-il, head of Bithumb's service division, stated that the event was planned to allow users to experience more benefits through the connection of personal mobility and virtual assets.

Bithumb, a domestic virtual asset (cryptocurrency) exchange, announced on the 13th that it will hold a collaboration event with personal mobility sharing service GCOO until June 30.

First, there is a 'riding event' that provides Korean Won (KRW) coupons tradable on Bithumb to customers riding GCOO's electric bicycles and electric scooters. Participation is possible by pressing the 'Start Point Accumulation' button on the event page within the GCOO app, and once 5,000 points are accumulated, a 5,000 KRW coupon tradable on Bithumb is immediately issued. New Bithumb members can receive an additional coupon worth 45,000 KRW. The issued Korean Won can be used until the end of July.

Next is an event to find and ride the specially produced 'GCOO X Bithumb Bicycle' for the collaboration event. This event is held in the Gangnam area. Among users who ride the orange electric bicycle with the Bithumb logo, 10 will be drawn to receive Bitcoin (BTC) worth 100,000 KRW. The bicycle can be easily identified on the GCOO app map with an orange marker, and participation in the event is automatic upon riding. Winners will be individually notified within 5 days after the event ends.

Moon Sun-il, head of Bithumb's service division, said, "We planned the event so that benefits from Bithumb can be experienced even in daily commutes and leisure activities," and "We hope that more users will experience Bithumb's various benefits and convenient services through the new connection between personal mobility and virtual assets."

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Uk Jin

wook9629@bloomingbit.ioH3LLO, World! I am Uk Jin.
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