U.S. Prenetics records annual 30% return after adopting Bitcoin reserve strategy

Nasdaq-listed consumer healthcare company Prenetics Global has generated an annualized 30% return after adopting Bitcoin (BTC) as a strategic asset.

According to crypto asset (cryptocurrency) media Coindoo, Prenetics began the strategy in June by investing 20 million dollars to buy 187.42 bitcoins at an average price of 106,712 dollars. Since then it has been using operating cash to buy an additional 1 BTC per day, and as of the 10th its holdings rose to 228.42 BTC (about 26.1 million dollars).

With Bitcoin trading around 115,105 dollars, Prenetics' position shows an unrealized gain of about 1.6 million dollars. This corresponds to an annualized return of about 30%. Prenetics plans to continue the daily buying strategy through the end of this year and is also considering expanding the scale of purchases in 2026 as cash flow increases.

Danny Yeung, Prenetics' CEO, said, "The decision to include Bitcoin in reserves is a strategy for inflation hedging and long-term preservation of asset value," adding, "It is an extension of the company's philosophy of pursuing health innovation and financial resilience at the same time."