"1 in 3 Wealthy Individuals Invested in Virtual Assets"…Average Holdings Amount to 42 Million KRW

It has been tallied that 1 in 3 wealthy individuals with financial assets exceeding 1 billion KRW are investing in virtual assets (cryptocurrency).

On the 16th, Hana Bank's Hana Financial Research Institute reported this in the '2025 Korea Wealth Report' published on the 16th.

According to the report, the proportion of virtual asset holdings among the wealthy has grown by an average of 15% annually over the past three years. As of last year, it was found that 1 in 3 wealthy individuals either held or had experience holding virtual assets. 34% of virtual asset investors held four or more types of coins. This figure is double the rate of wealthy individuals who had invested in virtual assets in the past. There is also an increased tendency to purchase frequently rather than investing a large sum at once.

The average investment amount in virtual assets by the wealthy was found to be 42 million KRW. The proportion of wealthy individuals investing more than 10 million KRW in virtual assets also exceeded 70%.

Additionally, 5 to 6 out of 10 individuals currently investing in virtual assets plan to continue investing this year. Three were neutral, and only one responded with no intention to invest. The reason they are interested in virtual assets is primarily 'returns,' accounting for 49%. Other factors include investment accessibility (37%) and the influence of growth potential in a favorable environment (34%).

Yoon Sun-young, a research fellow at Hana Financial Research Institute, explained, "The expectation of the wealthy for the growth potential of virtual assets signifies the maturation of this area," adding that "the wealthy tend to study thoroughly and invest in areas they are well-acquainted with before investing."