Luca Netz Pudgy Penguins CEO Interview Toy- and IP-based revenue structure established Physical-Tokens linked growth model..."The only meme coin" "Pudgy Penguins (PENGU) is not merely a meme coin and will be the next Disney and Netflix" Pudgy Penguins, which started in 2021 as a non-fungible token (NFT) project, has rapidly grown in the global content and virtual asset (cryptocurrency) markets in just a few years. It is generating stable revenue from physical businesses such as toys and intellectual property (IP) licensing, and it is drawing attention for a 'physical-token combined model' that uses profits from these sales to burn tokens on-chain. Luca Netz, CEO of Pudgy Penguins, told BloomingBit in an interview on the 14th (local time) that "the biggest difference between Pudgy Penguins and other meme coins is that there is real business revenue that supports the token economy," and added, "We create a sustainable virtual asset ecosystem through content and culture." From issuance to revenue… Stable growth through physical sales CEO Luca Netz cited "physical businesses backed by cash flow" as Pudgy Penguins' greatest strength. He said, "Pudgy Penguins is targeting $60 million in revenue in 2025 and $120 million in 2026," and added, "We are evolving from a simple NFT brand into a global entertainment company." In fact, Pudgy Penguins has secured a revenue base centered on various physical products such as toys and figures. Currently, most revenue comes from toys and IP licensing businesses, and it is expected to extend to media expansions such as TV animation, films, and games in the future. He emphasized, "The stronger the IP and the more diversely it is utilized, the more a meme brand remains a long-term brand rather than a mere trend," adding, "By connecting business revenue to the on-chain economy, the sustainability of virtual asset projects can be increased." He continued, "Part of Pudgy Penguins' revenue will be used for token burns, which directly contributes to maintaining token value and long-term growth," and added, "The moment tokens are linked with physical business, they become part of the real economy." Top 5 meme coin market cap within a year..."Physical-Token combined model effective" CEO Netz said, "Such rapid growth in a short period was possible because Pudgy Penguins is not merely a meme but a real team building a business," and explained, "Unlike projects that only have tokens, we created a structure where the brand, products, and user experience grow simultaneously." He stated, "Dogecoin and Shiba Inu have fixed supplies, but Pudgy Penguins periodically burns tokens using revenue from physical businesses," and said, "This structure not only raises token value but also creates ongoing vitality for the project." He added confidently, "We are not simply a company that sells digital images. Just as Disney connected generations with Mickey Mouse and Netflix connected generations through content, Pudgy Penguins will become a platform that connects a new generation's culture on the blockchain." "Korea is a global cultural center… Accelerating expansion based on K-culture" CEO Netz identified Korea as a core market in Pudgy Penguins' global strategy. He said, "Korea is the center of global culture and where new trends begin," and added, "K-culture is no longer just a regional culture but a benchmark for the global content market." They are already strengthening their presence in the Korean market through collaborations with major domestic corporations. CEO Netz said, "We have completed collaborations with Lotte and Hyundai Card, and are pursuing a partnership with LINE," and explained, "Korea's large brands have both global recognition and emotional brand power, which perfectly align with expanding Pudgy Penguins' worldview." He defined the Korean market entry strategy as an "approach based on cultural understanding." He said, "Korean consumers are sensitive to trends and at the same time look for brand authenticity," and added, "We respect the sensibility of K-culture and will use it to make Pudgy Penguins expand across Asia and then globally." He added, "We are a global entertainment company built on the blockchain," and said, "Pudgy Penguins' goal is to connect generations' culture through stories, not tokens, and through brands, not memes."
October 15PiCK